Here Comes the Sun Journo!


Image: NASA/SDO/AIA/Goddard Space Flight Center. August prominence from our Sun, another reminder that our light bulb in the sky will daily gift us with necessary and abundant solar power for another few billion years — before it annihilates us from 93 million miles away.


As I turned my back last year on writing about cultural, environmental, political, economic and other lofty concerns for money — because it wasn’t really paying any — I decided to plot another devious experiment. Which was: Unplugging anything and everything, if possible, that my nuclear and extended family and friends had invested in our apocalyptic dystopia and instead route it toward funding, building and analyzing our renewable future.

I made more money during that experiment’s first year than I ever made while writing, for anyone.

I also decoupled hundreds of thousands of dollars from fossil fools that most of my friends and family didn’t even know they had invested. Which is a problem. What I found is that even the moderate liberals were too uninformed about how their daily choices and investments funded the fucked up situations they spent plenty of time complaining about, often to me. Which is where my writing comes back in.

The majority of my experiment was vested in the explosive, inevitable growth of the international solar industry. Today, it’s still a woefully underfunded, underwhelming sector that has too long been ignored so jackasses like the oil and gas industry could be obscenely subsidized with public money to make global warming exponentially worse. My simple philosophy on solar is this: I don’t give a fuck who makes the panels, as long as they kick ass and are tightly secured to our roofs, cars and foreheads, worldwide, starting yesterday. If you prudish types can pardon my street lingo and foul mouth, then you can fully understand where I’m coming from when I write about solar.

Speaking of, Cooler Planet’s sites SolarEnergy.Net and One Block Off the Grid recently asked me to pound a solar beat for them. I’ll be posting those little supernovas here, as well as any other renewable industry rants, articles, investigations or investing opportunities.

[NOTE: I MAY BE GREENVESTED IN ANY OR ALL OF THE RENEWABLE INDUSTRY COMPANIES I WRITE ABOUT. THAT IS THE POINT OF THIS, AND ALWAYS HAS BEEN IF YOU KNOW ANYTHING ABOUT JOURNALISM.]